In a move that’s stirring up the Ugandan entertainment industry, renowned musician and President of the Uganda National Musicians Federation, Eddy Kenzo, is reportedly in the market for a television channel. This initiative is part of a broader vision to create more platforms for local artists, especially upcoming singers, to showcase their work. The revelation was made by popular entertainment gossip pundit, Kasuku, just days after the federation received a significant financial boost from the government, amounting to over a billion shillings.
Eddy Kenzo, whose real name is Edrisah Musuuza, is said to have initially set his sights on NYCE TV, a station known for its dedication to promoting local content. Kasuku disclosed that Kenzo made an offer exceeding a billion shillings to acquire the channel. However, the directors at NYCE TV reportedly turned down the offer, indicating that they had no intention of selling the station.
Undeterred, Kenzo then directed his attention towards Baba TV, presenting a similar proposal. Sources close to the negotiations revealed that Baba TV’s response was more receptive, although they stopped short of agreeing to a complete buyout. Instead, they proposed offering Kenzo shares in the company or crafting an agreement to play local music for a fee. The outcome of these discussions remains uncertain, and it’s unclear what Kenzo’s next steps will be.
This strategic move by Kenzo underscores a growing trend among Ugandan artists taking proactive steps to influence the local music and entertainment landscape positively. By aiming to secure a platform dedicated to local talent, Kenzo is looking to address a long-standing challenge in the music industry – the lack of sufficient exposure for emerging artists.
If successful, Kenzo’s venture could revolutionize how local music is consumed and promoted, giving upcoming artists a much-needed boost and potentially leading to a renaissance in Ugandan music. Moreover, it aligns with his ongoing efforts to support local artists through the Uganda National Musicians Federation, further cementing his status as a key figure in the country’s music industry.
As the situation develops, stakeholders in the entertainment sector are keenly watching to see how Kenzo’s ambitious plan unfolds. Whether he will manage to secure a TV channel or pivot to another strategy remains to be seen, but his efforts are a clear testament to his commitment to uplifting local talent and reshaping Uganda’s entertainment industry for the better.